During an SEO audit, a complete website audit is performed. The general performance of the website is checked and based on the results the new goals and strategies are set.
What is audited during the SEO audit? #
An exact checklist of what you should check during an SEO audit has been summarized very well by IQ SEO™. We recommend taking a look at the list. The list covers 242 points in 16 categories that are checked during an SEO audit.
Internally, we use a similar list that we have developed over time.
With the help of the checklist you can already create a very good audit and the only thing you need for it, if you are somewhat tech-savvy, is time.
You should definitely check these categories:
- Google Checks
- Loading times & performance of your website
- Competitive analysis
- Page structure & architecture
- Technical inspection
- Image analysis
- Check mobile display
- Pages elements and layers
- Keyword analysis
- Content analysis
- Usability Experience
- Backlinks
- International SEO (only for international sites)
- Local SEO
- Negative impact elements
If you use a content management system like WordPress, you can already cover many of the areas with your theme or free plugins.
If you have any questions or need an audit we are looking forward to your comment. You can also send us a request directly.
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